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Google Refutes Paytm Claim that it was Removed Due to Cashbacks

Last week, Paytm has briefly removed from Google Play Store for violating the content of rules. While the financial services app was restored within a few hours, Paytm published a blog post saying that Google delisted the app as it didn’t comply with its gambling policy. Now, Google has released a statement refuting the claims saying, “offering cashback and vouchers alone do not constitute a violation.” Paytm accuses Google on its policies.

In its blog post published on Sunday, Paytm offered a brief background of why the app was removed from Play Store. It said that on September 11, it launched a UPI cashback campaign called Paytm Cricket League. Here, “users could collect cricket stickers & scratch cards to earn UPI cashback.” On September 18, Paytm received an email from Google Play Support that said the app had been delisted. “Your app contains content that doesn’t comply with the Gambling policy as it offers games with ‘loyalty’ (e.g. engagement or activity) points that (1) are accrued or accelerated via real-money purchases which (2) can be exchanged for items or prizes of real-world monetary value,” the email stated.

Paytm said that this was the first time Google had sent a notification to the app regarding the UPI cashback and scratch card campaign. The blog post stated, “Contrary to accepted practise, we were not given any opportunity to respond to their concerns or put forth our views. We maintain that our cashback campaign was within guidelines, as well as all laws of the land. We did not break any rules, and there was no violation. It is not related to gambling in any manner whatsoever.”

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