Paytm Money, one of India’s largest online platforms for mutual fund (MF) investments, on Friday announced a new offering which allows users to subscribe to NFOs (New Fund Offers) of mutual funds. With this, the platform will allow investments in NFOs from all 40 AMCs in India.
According to a Paytm Money statement, “Paytm Money has continued to focus on digitising and making investing seamless and near-real-time since its launch; this includes fastest daily portfolio updates, flexibility to manage SIPs, real-time transactions processing thereby eliminating cut-off times, portfolio top-up and more. As a result, the company has been witnessing increasing adoption from existing mutual fund investors over the past few months. The platform has been continually improving its user experience to cater to the requirements of such investors and NFO subscriptions are the first of many such planned offerings”.
Paytm Money, the wholly-owned subsidiary of One97 Communications that owns and operates Paytm, has been able to grow to a user base of over 3 million with its focus on simplifying the investment experience, within a year of its launch.
Starting immediately, Paytm Money users can browse through all announced NFOs and can opt-in to get notified when NFOs are open for subscription.
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