Snapdeal said that, 50 per cent growth over last year from the first two sale edition of this year and is confident of the momentum continuing in the third and final snap Diwali sale which is starts from Today. This Diwali Continues the strong performance with order consistently at more than 1.5 times. Nearly 90 per cent of the order received on the marketplace so far from non-metro cities such as Nagpur, Surat, Vijayawada, Chandigarh, Panaji, Jamshedpur, Shimla, Guwahati, Roorkee, Hazaribagh, Khammam, Tezpur etc.
The first time users surged across cities like Nashik, Surat, Chandigarh, Panaji and Guwahati and the overall growth in first time users was 2.3 times YoY. Working closely with its seller-partners & logistics companies. Snapdeal has already shipped out 97 per cent of the Diwali Sale orders so that orders are delivered ahead of the upcoming festivities.
The highest trending product for gifts sent to home including clothes like sarees, sweater and children’s garments accounting for the bulk of this and home use product such as steel utensils sets, copper flask-tumbler, quilts, blankets, and bedsheets. The third and final Snap Diwali is from 18-20 October.