Uttar Pradesh CM Yogi Adityanath banned the sale of liquor and meat in Mathura. “The officers are ordered to make plans for the ban and the action of people involved in such activities in trade,” he said.

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He also said that those selling the liquor and meat might then sell milk to recover the glory of Mathura, which was known for producing a large quantity of animal milk. “Every effort will be made to develop Brij Bhumi, and there will be no lack of funds. We are considering modern technology and the cultural and spiritual heritage for the development of the district,” he said.