Blue Star aims to grow its revenue to Rs 10,000 crore in the medium term and plans to enter North American and European markets. Now the company is gearing up for the next phase of growth and will see Blue Star becoming a more eminent player on the international front and consolidating its position in the Middle East, Africa and South Asia region, said Vice Chairman & Managing Director Vir S Advani.

“We have set more ambitious goals to expand our global footprint with a strategy to enter North America and Europe as an Original Design & Manufacturing (ODM) solutions provider,” said Advani while addressing shareholders.

Further, Blue Star will strength its R&D and innovation capabilities and deploy the Total Cost Management (TCM) programme across various businesses and functions to build cost leadership.

“The company aims to grow faster than the market in its core businesses of air conditioning and commercial refrigeration. The company is also planning to grow revenue from adjacencies such as air coolers, MEP services for water supply projects, and railway electrification,” he said.