Facebook on Tuesday said it would launch a new platform to allow independent writers to engage with their audience through websites and email newsletters. The platform will be available in the coming months in the US.
Facebook will initially offer the platform through a partnership with a “small subset of independent writers.” As expected, writers will also be able to monetize through various tools.

“The independent creator space is growing. We fully support the work that others are doing and want to ensure that we can provide additional avenues for growth and monetization as well. We’re just beginning this work and look forward to collaborating with creators of all kinds to build products and features that can have a meaningful impact in sustaining their work,” Facebook said in a post.

With the new platform, Facebook will offer a free and self-publishing tool to create websites and email newsletters. It will also integrate with Facebook Pages and allow publishing across using different multimedia formats such as live videos, stories, and photos. Writers will have the top set up Facebook Groups and develop their community.
Facebook will also offer features to help readers discover new content and writers. Other features are monetization tools, insights to check the content performance, and accelerator services to help creators. The Verge points out that the newsletter space is gaining momentum in the digital space. For instance, Substack is one of the top newsletter platforms with many independent writers on-board.