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Hatsun Agro Explore Overseas Market to Boost Ice Cream Business

Hatsun Agro has announced its plan to boost the overseas presence of its ice cream products.

Dairy and dairy products maker Hatsun Agro Products who have a variety of products under its portfolio, including Arokya, chocolates, cakes, and ‘Ibaco’, its ice-cream brand. The company has announced its plan to boost the overseas presence of its ice cream products.

The company said in its latest annual report that Ibaco has become one of the most beloved ice cream brands, and the overwhelming feedback has led the company to launch many parlours that offer a variety of products and new flavours.

Hatsun Agro said, “With the initial response from consumers being mostly positive, the company is now looking to expand distribution and improve its product range. Arun Ice-creams aims to fortify its position in Seychelles through increased marketing efforts.”

The company has also launched its new ice cream range called ‘Licks’, a series of fruit-iced lollies and also introduced ice-cream shakes that are available in chocolate, strawberry and cotton candy flavours.

Under Ibaco, the company has also launched a series of patisserie products, including cheesecake, pop tarts, and muffins, that enable customers to add their favourite ice cream flavours.

Hatsun Agro has looked into the United States, Africa and Gulf regions to expand its ice cream business overseas.

Hatsun Agro manufactures ice creams, ice cream cakes, and kulfis at a production volume of 1.96 lakh kilograms daily to meet the consumer brand.

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