LiveHonda Cars India, for the purpose of decreasing the adverse impact of demonetisation, has partnered with the HDFC, Axis and ICICI Bank for providing up to 100 percent loan facility to its prospective customers.
The company’s arrangement with the three leading banks has included the ex-showroom and on-road funding for its various models.
Jnaneswar Sen, HCIL Senior Vice President Sales and Marketing has said that “In the wake of demonetisation of 500 and 1,000 rupee notes, there will be a big effect on the overall car buying process and the cash component buying is expected to go down, and also the margin money contribution will be affected for all customers.”
He further said that for easing the deal closure and give comfort to the customers, the company has negotiated 100 percent on road and ex-showroom funding deals with HDFC, Axis and ICICI Bank.
