ProximiT, the technology and analytics startup said that it has raised USD 150,000 (approx Rs 1 crore) in early stage funding through 1Crowd, a crowd funding platform launched last year.

The company has installed tablets in auto-rickshaws in the city and created an innovative platform which provides a differentiated brand-customer engagement experience.

The company said in a statement that the funds will be used for expanding footprint in Pune and other cities.

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