On Monday, RBL Bank and Google have announced a strategic collaboration to fuel the Bank’s customer experience strategy and expand its value proposition to serve its rapidly growing customer base through its digital platform, Abacus 2.0.

• India Unlikely to Halt Russian Oil Imports: Ex-Foreign Secretary
• Godrej Properties Rallies 9.75% on Rs 1,000 Cr Sales
• KEC International Bags Rs 1,020 Crore Orders; Shares Rally 5%
• Sensex and Nifty Open with Blockbuster Gains; US deal key Reason 
• Textile Stocks Rally 20% After India-US Trade Deal

This collaboration will enable better customer data management and analytics, enabling effective cross-selling within the Bank’s large customer base and reducing the cost of customer acquisition significantly.