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BUSINESS

AU Small Finance Bank Introduces New Services for Affluent Segment

AU Small Finance Bank has launched the two new products under its affluent banking programme, AU Royale, ‘AU Royale Salary’ and ‘AU Royale Business’ current account.

According to the bank, it had launched the Royale programme designed to cater to the everyday banking requirements of the affluent segment. George Alexander Muthoot, Managing Director, Muthoot Finance Ltd,

While the bank has been already offering customised premium products for HNIs and NRIs, now it has launched niche products, ‘AU Royale Salary’ and ‘AU Royale Business’, specially curated for the salaried and business class, respectively.

The AU Royale Salary Savings account offers family banking for up to five family members and a cashback of up to 1 per cent on signature debit card spends, as per the bank.

Bank also added that there would be benefits like complimentary movie tickets on BookMyShow, low currency mark-up on international transactions and 75 per cent discount on lockers and a dedicated relationship manager for banking support.

The AU Royale Business Current Account offers family banking, which allows the grouping of business and family accounts. The account is said to provide a card called – Rich Royale Business Signature Debit Card.

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